Achieving Digital Transformation with Cloud ERP System

Baskin-Robbins Malaysia is implementing Odoo ERP system.

Baskin-Robbins: Making Life Sweeter with Ice Creams 

Baskin-Robbins is one of the largest ice cream retail stores in the world, having over 100 stores located across almost every state in Malaysia.

Thanks to Baskin-Robbins, Malaysians of all ages now get to enjoy the happiness of eating ice cream! To be competitive in this fast-moving market, Baskin-Robbins' retail operations have to constantly be agile and efficient. With that in mind, Baskin-Robbins' digital transformation journey begins with Onnet Consulting as its ERP implementation expert.

Charmaine Cheah
Deputy CEO of Baskin Robbins, Malaysia 


"It would be an understatement to say Onnet is professional because they are way beyond that!"

They think in your shoes, love a good challenge, work the extra hours, nimble and not calculative. To me, they are no longer a vendor, but a partner whom you can work with in the long run.

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Odoo ERP Implementation Journey of Baskin-Robbins

Unique ERP solutions specifically for Baskin-Robbins by Onnet Consulting

Spending Long Hours Just on Data Syncing

Baskin-Robbins had to spend unreasonably long hours, manually syncing its retail sales data to its Malaysia headquarters.

Onnet Consulting completely changed that by moving Baskin-Robbins' POS system to the cloud, allowing data syncing to be done automatically. 

Baskin-Robbins shop in Malaysia.

Having A Hard Time Resolving Stock Count Discrepancy

Baskin-Robbins never had a clear idea of the stock movements and retail store inventory levels.

Odoo has provided Baskin-Robbins with full inventory visibility and traceability across all of its retail outlets. Internal and external stock movements, retail minimum stock levels, etc. can now be seen in real-time. Of course, having better inventory management, the root causes of stock count discrepancies can be easily figured out by the operation teams too.

Baskin-Robbins drinks with twins tower.

Making Decisions Without The Latest Data

Baskin-Robbins' decision-making was a huge challenge without reliable and timely data.

After implementing Odoo, Baskin-Robbins can now acquire inventory level and sales data of retail stores, all from a single source of truth, in real-time. Processes like order fulfillment, promotion plans, etc. are now more effective and efficient.

Two pink boxes of Baskin-Robbins ice-creams.

Poor Navigation Experience with Outdated System

Baskin-Robbins got into a hassle when navigating through an unintuitive user interface

A simple and user-friendly Odoo's user interface improves user navigation. The flexibility that comes with being able to customize modules is also an advantage for Baskin-Robbins.

One scoop of Baskin-Robbins strawberry ice-cream.

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