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Baskin-Robbins

Achieving Digital Transformation with Cloud ERP System

Baskin-Robbins Malaysia is implementing Odoo ERP system.

Baskin-Robbins: Making Life Sweeter with Ice Creams 

Baskin-Robbins is one of the largest ice cream retail stores in the world, having over 100 stores located across almost every state in Malaysia.

Thanks to Baskin-Robbins, Malaysians of all ages now get to enjoy the happiness of eating ice cream! To be competitive in this fast-moving market, Baskin-Robbins' retail operations have to constantly be agile and efficient. With that in mind, Baskin-Robbins' digital transformation journey begins with Onnet Consulting as its ERP implementation expert.




Charmaine Cheah
Deputy CEO of Baskin Robbins, Malaysia 

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"It would be an understatement to say Onnet is professional because they are way beyond that!"

They think in your shoes, love a good challenge, work the extra hours, nimble and not calculative. To me, they are no longer a vendor, but a partner whom you can work with in the long run.

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Odoo ERP Implementation Journey of Baskin-Robbins

Unique ERP solutions specifically for Baskin-Robbins by Onnet Consulting

Spending Long Hours Just on Data Syncing

Baskin-Robbins had to spend unreasonably long hours, manually syncing its retail sales data to its Malaysia headquarters.

Onnet Consulting completely changed that by moving Baskin-Robbins' POS system to the cloud, allowing data syncing to be done automatically. 

Baskin-Robbins shop in Malaysia.

Having A Hard Time Resolving Stock Count Discrepancy

Baskin-Robbins never had a clear idea of the stock movements and retail store inventory levels.

Odoo has provided Baskin-Robbins with full inventory visibility and traceability across all of its retail outlets. Internal and external stock movements, retail minimum stock levels, etc. can now be seen in real-time. Of course, having better inventory management, the root causes of stock count discrepancies can be easily figured out by the operation teams too.

Baskin-Robbins drinks with twins tower.

Making Decisions Without The Latest Data

Baskin-Robbins' decision-making was a huge challenge without reliable and timely data.

After implementing Odoo, Baskin-Robbins can now acquire inventory level and sales data of retail stores, all from a single source of truth, in real-time. Processes like order fulfillment, promotion plans, etc. are now more effective and efficient.

Two pink boxes of Baskin-Robbins ice-creams.

Poor Navigation Experience with Outdated System

Baskin-Robbins got into a hassle when navigating through an unintuitive user interface

A simple and user-friendly Odoo's user interface improves user navigation. The flexibility that comes with being able to customize modules is also an advantage for Baskin-Robbins.

One scoop of Baskin-Robbins strawberry ice-cream.

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